THE ATHLETE YOU BECOME STARTS HERE.
Eight Weeks. Eight Lessons. Skills for a Lifetime.
Talent matters. Preparation matters. But how an athlete responds to pressure, setbacks, expectations, and adversity often determines how far they grow.
The 1411 Academy is an eight-week, live and interactive development experience designed to help high school athletes build confidence, discipline, resilience, accountability, and the mental habits that carry into sports and everyday life.
MORE THAN A GAME. MORE THAN A JERSEY.
Every athlete faces challenges. Being overlooked. Losing confidence. Making mistakes. Feeling pressure. Wondering whether they're good enough.
Athletes spend countless hours developing their physical abilities. But how much time do they spend preparing for the mental challenges that come with competition?
Those moments don't have to define an athlete. How they prepare for and respond to them can shape who they become.
Built around the lessons in The Athlete You Become, the 1411 Academy helps athletes develop confidence, discipline, resilience, and the ability to take ownership of their growth.
We're not just developing better athletes. We're helping develop better people.
THE 8 LESSONS
01
MORE THAN A JERSEY
Identity & Self-Worth
Build a stronger sense of identity and confidence beyond athletic performance.
02
CONFIDENCE IS EARNED
Preparation & Belief
Develop a personal confidence routine built on preparation and consistent action.
03
CONTROL THE CONTROLLABLES
Focus & Ownership
Identify what is within your control and take responsibility for your response.
04
THE NEXT MOMENT
Reset & Response
Build a practical reset routine to move forward after mistakes and adversity.
05
DISCIPLINE OVER MOTIVATION
Habits & Consistency
Create daily standards and habits that support long-term growth.
06
THE COURAGE TO STRUGGLE
Resilience & Growth
Learn to face setbacks, receive feedback, and turn challenges into opportunities.
07
THE TEAMMATE YOU BECOME
Leadership & Character
Develop leadership habits that strengthen relationships and contribute to the team.
08
WHEN THE GAME ENDS
Purpose & Perspective
Create a personal development plan that connects athletic lessons to life.
WHAT YOUR ATHLETE WILL EXPERIENCE
01 — LIVE COACHING
Eight weekly, 60-minute live Zoom sessions featuring interactive discussions, real athletic scenarios, and practical mental performance exercises.
02 — SMALL GROUPS
Limited to 15 athletes per cohort, creating an environment where athletes can share experiences, challenge their thinking, and learn from one another.
03 — REAL-WORLD APPLICATION
Weekly challenges, guided reflections, and practical exercises that help athletes apply what they learn to competition, training, school, and everyday life.
04 — PERSONAL DEVELOPMENT
Each athlete builds a personal development plan incorporating the mental performance tools, habits, and commitments developed throughout the eight weeks.
BUILT FROM EXPERIENCE. DRIVEN BY PURPOSE.
As a former college baseball player, business leader, and father of two young athletes, I've experienced sports from different perspectives—as a competitor, a leader, and a parent.
I've learned that some of the most valuable lessons in sports aren't found in victories, statistics, or awards. They're found in how we respond to adversity, prepare for challenges, take responsibility, and treat the people around us.
Those lessons have shaped my approach to leadership, parenting, and personal growth.
I wrote The Athlete You Become to share those experiences. I created the 1411 Academy to help young athletes put those lessons into practice.
Jay Grant
Founder, 1411
INVEST IN THE ATHLETE THEY BECOME
1411 ACADEMY
$495
One-Time Investment | Eight-Week Live Program
NEXT COHORT: JANUARY 10, 2027 @ 8:00 PM EST
WHAT'S INCLUDED
Eight weekly, 60-minute live coaching sessions
Small-group cohorts limited to 15 athletes
Eight mental performance and personal development lessons
Weekly exercises and real-world challenges
Athlete workbook and guided reflections
Personalized 1411 development plan
ENROLLMENT LIMITED TO 15 ATHLETES
THEIR PLAYING DAYS WON'T LAST FOREVER.
THE LESSONS CAN.
Give your athlete the tools to prepare, compete, lead, and grow—
on and off the field.
